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Mr. Michael Fun, the Chief Executive of Basic Gateway, talks about how his company is working towards enhancing ICT security and network connectivity through
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19th November 2009,
Perdana Ballroom,
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Company In Focus

The NZ Wheels Experience

Exceeding Expectations Everytime

When you buy a Mercedes-Benz, you expect more than just the quality of an automobile alone.
After all, that is already a guarantee. As someone of class and distinction who is able to afford such a
luxury car, you expect an all-rounded experience which enriches your life and can be counted
to deliver satisfaction to you, as a car owner, and more importantly, an exclusive customer.

NZ Wheels is able to provide that. As a company synonymous with the famed German marque
in Malaysia and one of its top distributors; its unwavering commitment to providing exceptional
after-sales service is evident in its recently upgraded flagship Mercedes-Benz showroom in Klang.

As a subsidiary of the NAZA Group, NZ Wheels continues the fine tradition of the company
in providing quality service and excellent customer care. And the showroom only goes to show
that once you buy a Mercedes-Benz from NZ Wheels, you aren't just buying a car,
you are buying an experience. You are ushered into the world of class
and prestige of the Mercedes-Benz marque.

The upgraded showroom is an image of modernity, with a display area featuring some
of the classiest Mercedes-Benz marques available in South East Asia, and,
a professionally staffed 3S Centre (Sales, Service and Spare Parts), ready to cater to
every need of a true Mercedes-Benz lover. International Business Review takes you on a tour of
NZ Wheels' Flagship Klang Autohaus and the outstanding services and offerings within.

The new benchmark

While the upgraded showroom is impressive, it is merely a taste of things to come from NZ Wheels, as the company hopes to introduce a brand new lifestyle offering to customers. It aims to heighten the experience of car retail in Malaysia, and as such renovations were carried out and services were added. The result was a warm reception from Mercedes-Benz owners across the country, as they were wowed by the sheer wonders of what NZ Wheels was offering.

There is no doubt that the opening of the Autohaus marks the beginning a new era of automotive service excellence in Malaysia. Definitely, the total lifestyle experience touted by the lavish showroom is unique, and is perhaps the only one of its kind in the entire Asian region. It is, for sure, the only one in Malaysia. Built at an estimated cost of RM3m; the Autohaus houses offerings that cost far beyond that investment. It is after all the only one of its kind in Malaysia where the full range of what Mercedes-Benz has to offer in Asia is displayed in a modern, opulent, state-of-the-art setting.

As such, the showroom is a must-visit for any Mercedes-Benz aficionado. Visitors can visit the balcony and sit and drink or dine at a brand new cafe/bar which overlooks the showroom. There amidst the luxurious custom-made designer furniture and ambient lighting, customers have a perfect view of the cars that are on the half-circle mezzanine floor which makes up the centre of the showroom. This is a perfect combination of sophistication and relaxation... part and parcel of a true NZ Wheels experience.

Downstairs, one can visit the retail area where a variety of Mercedes-Benz lifestyle products are on offer that will help add aesthetic value to any car. After all, the Mercedes-Benz experience doesn't just end with buying a car. Rather it begins with it and the NZ Wheels Autohaus provides owners with the opportunity of enhancing that experience. Thus besides the bells and whistles that one can find at the retail area, one can also visit the AV room and watch presentations of the latest Mercedes-Benz cars on a massive 52" screen.

Aside from the many futuristic elements and corridors you will find within the showroom, it was built to incorporate elements of nature. The picturesque garden at its doors was designed by award winning landscape architect Desmond Ho, who has created a refreshing contrast to the bricks and mortar of the surrounding city environment.

In the words of S.M. Faisal Tan Sri S.M. Nasimuddin, the CEO of NZ Wheels Sdn Bhd, when he launched the newly upgraded showroom in November 2008, "The upgraded showroom presents a totally new look and feel that makes it unique... our heavy investment in the upgrading exercise reflects our total commitment in offering unparalleled services to our customers, and a new standard that goes beyond what is required by Mercedes-Benz."

Satisfaction Guaranteed - The Corporate Sales Devision

A car is an investment, and you can be sure that a Mercedes-Benz from NZ Wheels is one that will deliver in every way. In fact, any vehicle purchased from the NAZA group of companies comes with a guarantee of satisfaction. While purchasing a single automobile may be a simple day to day affair, NZ Wheels understands that the demands and expectations of the corporate world are a notch higher.

Choosing a Mercedes-Benz as a company car is a big decision, as its attributes must tally with the image of one's business. To help give customers the best service and analysis of the cars available in the showroom, the Corporate Sales Devision will help customers analyze, plan and prepare corporate proposals. Furthermore, it also takes into account measures for effective cost management where the customer's corporate fleet is concerned.

In addition to helping them decide on the cars best suited for their organisations and their needs, NZ Wheels also offers customers 24 hour breakdown assistance. This is obviously an indispensable service especially when working in a corporate environment where time is money. As such owning a Mercedes-Benz should never, and will never jeopardise your business thanks to the remarkable pick-up and delivery services offered by NZ Wheels.

It is understood by all personnel within the sales division that Mercedes-Benz is the world's most celebrated marque, and their dedication to the quality promised by a Mercedes-Benz is their reputation of excellence among thousands of beaming customers.

Continuing a Legacy of Excellence

Since its establishment in 1994, NZ Wheels has come a long way in creating and delivering the Mercedes-Benz experience. With its accumulated knowledge, experience and skill in the industry, there is no question why it is the preferred distributor for the Mercedes-Benz marque in Malaysia.

The flagship showroom in Klang marks the rising prominence of NZ Wheels as an organisation in the heart of Malaysia. In fact, its services and coveted offerings have spread to as far off as Kuantan, Johor Bahru and Pulau Labuan.

However, despite the various locations, NZ Wheels understands the importance of ensuring consistency in service. As such, each and every one of these exclusive showrooms are equipped with the latest facilities and diagnostic equipment. These are regularly updated with specifications on all Mercedes-Benz cars as well as specialised sets of tools for repairs of all models, old and new.

In 2008, NZ Wheels celebrated its achievements in providing service excellence as NZ Wheels JB was awarded first place for the Service Excellence Awards (SEAwards) 2008. The same showroom was also, incidentally, awarded the Most Improved Dealer Award thus reinforcing the rule that being the best doesn't mean that there is no room for improvement. And this is what sets NZ Wheels apart from any other dealer - the firm belief that the best is yet to be.

A Promising Future

And the best is indeed yet to be for Malaysian automobile aficionados, as such awards not only indicate service excellence, but a keen rise in demand for the marque and luxury vehicle. Some might think that sales would decline between 2008 and 2009 due to the economic crisis, but if anything there are as healthy as ever, because along with providing the car, it is time for dealers to show that they can provide the experience. NZ Wheels can and NZ Wheels has, and that it is why it is riding high on the top.

Through the expansion of its showrooms and the constant addition of new models and services,
NZ Wheels has proven that the luxury vehicle market revolves around value. By going an extra mile
for its clients through the extensive range of services available at their showrooms,
the price of any Mercedes-Benz in Malaysia is well justified, as service from NZ wheels never ends
at the showroom. In fact, the service offered currently is THE benchmark that has been set for
the rest of the nation to follow suit, and clients and enthusiasts can most certainly look forward to
more added services and exciting new marques as the company continues its steady streak of success.

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